Introducing Asa

What if your online store could actually sell — not just sit there looking pretty?
Asa v1.0 is here.
A smart, on-brand, pre-sale rep that lives on your site — the closest AI’s ever come to putting your best salesperson in-store, online.
Trained on your content. Speaks your tone. Converts like it’s on commission.
🧠 Trained on your brand knowledge, not generic data
Asa pulls knowledge straight from your Shopify, Notion, reviews, blogs, policies — even your PDFs, and webpages.
Real answers, grounded in your real store.
💬 Talks like you, not a chatbot
Set the tone. Choose the look. Write rules for how Asa handles objections, questions, or buyer hesitation.
Everything is previewable, live.
🛍️ Actually drives sales
Understands messy, human intent like:
“gift for my sister, under ₹1000 — she likes skincare wali products jo dry skin ke liye sahi rahe or vegan friendly ho”
Then delivers spot-on picks — with top reviews, urgency cues, and “pairs well with” suggestions built in.
👩💻 Does frontline support too
Before the buy, Asa handles:
- “How do I use this?”
- “Is this safe during pregnancy? What’s your return policy”
- “Track order status”
…and loops in a human when needed.
📊 Built-in buyer intelligence
See what people are asking before they bounce. Track what converts. Spot product gaps, intent trends, and content blind spots.
⚙️ No-code, go-live in minutes
Plug in your content → customize → preview → deploy. Includes onboarding, templates, and full control.
💸 Only pay when Asa helps
You’re charged per Assist — not for empty chats or ones your team had to rescue. If Asa didn’t help, you don’t pay.
🟢 Asa 1.0 is live — on-site widget first.
🟡 WhatsApp next (for Indian DTCs).
This isn’t just a chatbot. It’s the start of your store’s smartest hire:
- 🧭 Concierge
- 🤝 Salesmate
- 💬 Support brain
- 🗣 Brand voice
All rolled into one. Ready to put Asa to work?
Kritarth Vyas
·May 31, 2025